Sometimes starting a brand sounds like a crazy thing to do. Sounds like a weird thing to do. Even as a risk.
OUTLIER created a brand from an idea, and, just like me, that should be enough to get things going. The rest, just hard work, some money and a lot of passion. Sounds easy. Its not. Sounds “Luck” got on the way? No. Luck doesnt exist.
Kudos to OUTLIER. Really.